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SS2 Commerce Third Term: Communication

The Development And The Means of Communication in Nigeria

The earliest and perhaps the simplest means of communication is the human voice. Communication at that time was based on the existing level of development of other devices that were developed by man over the years to transmit information beyond the range of human voice. Some of the development includes wooden drums, metal gongs, talking drums, message carriers or town criers, smoke signal, bells, gun blast etc. The British introduced the post and telegraph which eventually developed into the present day communication system in Nigeria.

Traditional/Early Media of Communication

  1. Town criers: This is the means where a person passes or transmits information from one place to another on foot or horseback. They use different instrument to get people’s attention.
  2. Wooden/Talking drums: Talking drum is made up of hewn pieces of wood with a curved out groove in the middle. It is knocked with two wooden sticks to produce different sounds for different messages.
  3. Gun blast: Gun shots are used to signify traditional festivals and burials in some African communities. Hunters also use it for hunting expedition
  4. Smoke signals: This is the means whereby bushes are set on fire. The smoke can then be use to pass an information, whoever sees the smoke will know that something is happening.
  5. Metal gong: metal gong is a hollow metal beaten with another metal to pass information to the community members, on hearing the sound the community member will gather at the village square to hear the latest information in the community. Other ones are
  6. Flutes
  7. Bells
  8. Trumpets
  9. Palm frond

Importance of Communication

  1. Communication helps in creating awareness for goods and services in other to encourage buyers to buy.
  2. communication helps to reduce the cost and risk involved in travelling

Communication enhances international trade, through modern means various markets are linked together.

  1. It provides and facilitates good and efficient means of maintaining good relationship with customers
  2. The post office means of remitting money like money order has facilitated the movement of money from one country to another.
  3. Messages could be communicated easily within and outside the country through the use of phones or internet.
  4. Communication provides good and fast mean of spreading information
  5. It ensures quick and fast delivery of goods or document
  6. It helps to promote commercial activities thereby making world a global village
  7. It also enhances the settlement of local and international debt.

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SS2 Commerce Third Term: Communication

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